What the left have to deal with

Yesterday Labour leader David Cunliffe delivered his first big policy announcement of the year – $60 a week for parents of new-borns. On Sunday the Greens announced their plans for “school hubs” where social services are coordinated through schools. Maybe Labour’s policy targets too many of those households earning over $100,000, but both policies are fresh and redefine the gap between a progressive left and the same-old same-old we’ve been swallowing since I was at high school.
What was very telling, however, was the overwhelmingly rabid reaction of the right-wingers I follow on twitter. The sputtering death gurgle of the neoliberal beast may very well be upon us.
Here’s just a sample of the quality dialogue we will be getting in the lead up to the election.

Steven Joyce (@stevenljoyce) tweeted at 2:21 PM on Mon, Jan 27, 2014:
Labour advises their spend-a-thon would resume immediately. Labour & Greens already an extra 3/4 a billion a year & it’s not even end of Jan

David Farrar (@dpfdpf) tweeted at 1:49 PM on Mon, Jan 27, 2014:
So this policy will pay $60 a week to any Labour MP (except Ldrs, Whips) who has a baby. That’s really targeting to those most in need.

Whaleoil (@Whaleoil) tweeted at 2:29 PM on Mon, Jan 27, 2014:
@CactusKate2 the feral underclass who already vote Labour will be ecstatic they get $60 extra a week for fags, booze and lotto

There are a number of things to consider. Firstly, these people are all successful, intelligent people. I don’t for on second think they actually believe New Zealanders are going to charge straight off to bed and start creating new humans on the promise of sixty bucks a week. Labelling the poor as useless, drug-dependent, booze-fueled baby factories suits their narrative just fine.
Secondly, the sheer repugnance of some of the bleating suggests those on the right are utterly terrified the narrative is changing from “me” back to “us.” Cunliffe and the left are offering New Zealanders something different to trickle up and they don’t like it one bit.
Thirdly, the reactions suggest there’s just a little bit of “this money’s mine. I made it. You can’t have it.” Which is just a little bit rich since they’ve been supporting policies that fleece low income earners for years.

Any way you look at it, this is now a battle of the mouths. Communication is paramount. If Labour and the Greens can project a positive vision onto the electorate they may send them packing.

Then we will hear some real whining.

Mr. B.

PS: this looks a bit off formatting-wise because I wrote it on my phone.

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